The Northeast is a region that has been growing exponentially and many businesspeople, investors and entrepreneurs are already looking at the opportunities that the region offers. With great places of exorbitant beauty, living in the region means being able to combine business and housing in a beautiful and pleasant place.
According to Sebrae, the northeast has grown a lot and this is directly related to the dynamism of those who live and invest in the region. For those who are already entrepreneurs, they are familiar with analyzing the region before investing their money, and already know that some businesses may not be good for a certain region of the country. When we talk about the Northeast, for example, it is unlikely that a factory producing cold weather clothing, coats or wool blankets will have great local success, as the Northeast is predominantly a region with high temperatures.
One of the most promising markets, and one that has attracted the attention of entrepreneurs, is the automotive market. The automotive market has changed over the years, especially with the pandemic, which accelerated a shift in consumer behavior. According to a survey by KBB Brasil , for every car sold in the country, four other used cars were being traded. This represents a surge in the used car market, something not seen for some time.
Automotive market in the northeast
A region with a lot of tourism, with a constant coming and going of people passing through the region and wanting to see as many local beaches as possible, it is a good start to thinking about the importance of the automotive sector for local development.
Another factor that enhances the automotive market in the Northeast is the recent Law 14.076/20, enacted in the second half of 2020, which provides tax incentives for the region. The law includes incentives based on the presumed credit of the Tax on Industrialized Products (IPI), and is valid for sales made between January 2021 and December 31, 2025. These are many years of incentives to boost the automotive market in the Northeast.
The car is the main means of transport for Brazilians and will continue to be so for many years. This provides a very positive market for automotive services and repairs. When making the decision to invest in the Northeast, it is necessary to analyze the reliability of the business.
Why open an automotive performance company
Company from Mato Grosso do Sul is a leader in the Latin American automotive performance market. Strike Brasil joined the franchise model in 2013 and today has more than 40 units spread across Brazil and Latin America. In the comparison between 2020 and 2019, the company opened several franchises, with more than 33% of new units between one year and the next.
The company's main service in automotive performance is electronic injection reprogramming (Remap). In 2020 the Strike Brasil hit record of services performed, which proves the growing automotive performance market.
What is remap?
Remapping is a vehicle adjustment intended to improve performance. The original programming is done at the car factories, and this programming is limited so that the vehicle can operate in certain situations that are simulated during manufacturing.
Such programming doesn't always match the engine's potential , hence the need for electronic fuel injection reprogramming. Most vehicles have a power reserve.
With remapping, gains start at 15% in power and torque and go up to 65%. The procedure can generate significant fuel savings ( especially in agricultural machinery ), in addition to making driving smoother and lighter.
To learn everything about Remap, read the article "What is Remap ?" on our blog, where we explain it in detail.
Franchise x Opening alone
To help you decide, we've already pointed out whether it's better to start an automotive company from scratch, or whether it's better to open a franchise with a consolidated, reliable company that provides full support when opening (or expanding) your business.
Franchisors help entrepreneurs at all stages, with training, support and providing greater security when opening their own business. When opting for a franchise, the brand is already built, the operating procedures are established, and the services are well defined. This way, everything flows faster and you can open the doors in less time and get a faster return on investment.
For those looking for reasons to become a franchisee Strike Brasil, access this content that points out the 10 main advantages of brand.
Do you want to have a unit of Strike Brasil in your region? Contact Us.
